We are starting in

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

We are starting in

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

 

Course creators, coaches, and service providers

Discover and implement exactly what it takes to convert more ideal customers faster with Facebook™ Ads and WITHOUT getting stuck in the tech or spending thousands of dollars every month on ad management fees

Just Ad Magic

Right now you find yourself stuck between a rock and a hard place

On one hand, you could create, set up and manage the ads for your next launch yourself, and maximise your marketing budget towards ad spend.

But plugging your existing content into a run-of-the-mill-ad-and-funnel formula sounds like an expensive and soulless way to learn what it takes to turn cold traffic into paying customers.

Plus you’ll have to tackle the process of learning the complex ads infrastructure and implementing the whole strategy without a tech freak out.

On the other hand, you could hire an ads manager to do it for you.

But that could eat up at least half — or MORE than half — of your ad spend budget (especially if you’re hiring a manager with the level of experience to confidently handle your launch).

And less money going into ads = you miss out on a big chunk of the potential results that come from a well-managed ad campaign.

So, basically…

just ad magic video ad l gold
just ad magic video ad l gold (1)

If you’re feeling a bit like Chandler when it comes to getting sustainable results with your investment in ads, I feel you…

 

unnamed2

Because long before I became a FB ads strategist and manager, and built experience managing millions of dollars of my clients’ ad spend, I knew the struggle of wanting to

  • Be sure I was running ad campaigns that resulted in ACTUAL sales to ideal customers who otherwise didn’t know me off a bar of soap, and
  • Feel confident that I was managing my ads in a way that MAXIMISED my ad spend budget at each stage of my launch or evergreen campaign

Here’s how I experienced those same desires you have, first hand…

Hey, I’m Natalie Alaimo

Mum, wife, Lego superfan, tap dancer, funnel strategist, and values-driven Ads Manager.

Over the past 12 years, I’ve helped thousands of clients in almost every industry you can name in the online world, discover what it takes to make Facebook™ Ads work reliably for them and their magical offers (even with the constant changes in the world of ads).

I know what works.

But what really sets me apart is that I’ve also spent over $100,000 of my own money on Facebook™ Ads for a marketing business of mine that sold online courses. Learning to make $30k revenue on a $4k monthly ad spend (for a $97 course) didn’t happen overnight. But it gave me the familiarity with the very real stomach-jolt feeling of, ‘Oh shit. This is a lot of money to drop on ads each month.’

That’s why I know it matters that your marketing budget (and efforts) result in actual sales, revenue and profit.

I leverage this experience to work ‘behind the scenes’ in over 27 live launches and 10 evergreen funnels while managing over $3.5 million in ad spend in just 2021 and 2022.

I know there is only one me and that’s why I wanted to make it easier for course creators and coaches like you to get set up with ads that convert AND feel confident managing those ads at each stage of your launch or evergreen campaign. 

No more spending your time and hard-earned small business dollars on trial and error. 

No more headaches and hassles that come with navigating new tech. 

No more compromising your values, your free time or your life.

Just Ad Magic.

Introducing

Just Ad Magic

The only Done-With-You Experience where you’ll get RIGHT Ad Strategy for you and your business so that you’ll convert someone who’s totally new to your world into an actual PAYING client faster.

Just Ad Magic isn’t another cookie cutter, one-size- fits- all plug and play ad strategy that leaves you feeling like your non converting ads are cold, soulless and sound nothing like you

Just Ad Magic isn’t another static facebook ads course that leaves you burning thousands of dollars as you trial-and- error your way down the path to ads that convert…

It’s a 12-week hybrid intensive that pairs bespoke expert support with a small-group group program that takes your ads from conception to conversion.

You know that Ads are too expensive to Do-It-Yourself.

And, that Ads are TOO expensive to outsource via Done-For-You

That’s why I’ve created Just Ad Magic, where we do it together.

You bring the magic and I’ll bring my expert, strategic, hands-on help with your ads

natalie 43
  • No spending your precious time Googling tutorials and fiddling with your tech.
  • No juggling campaign set up with the hundreds of other tasks on your to-do list.
  • No worrying that your pixel and tracking isn’t set up to give you meaningful data throughout your launch period.
  • No wasting ad spend on endless trial-and-error campaigns that don’t actually convert people who are new to your world
  • And no ongoing ad manager fees.

Just Ad magic is the place where you learn — and I’ll implement — how to use FB + IG ads to find the ideal clients who’ve never heard of you before and meet them each step of the way so they become your next paying customers. 

Or in marketing speak: you’ll learn how to convert ‘cold traffic’ using ads and strategy in a way that feels good to you, reflects your values, and conveys the unique magic of your offer.

You and I will work together to get your facebook campaigns mapped out before my team and I get them set up inside facebook (YES — the all-important facebook pixel, server-side tracking, domains etc. taken care of for you)…

And then in group coaching calls, you or your team will learn how to monitor, tweak and manage the ads for each stage of your launch WHILE receiving real-time support and feedback from me — an ads strategist & ads manager who also has the real-world experience of spending over $100k in ad spend for her own courses + managed over $3.5 million in the last 18 months alone.

Ellie Swift - Facebook Ads Management

“I ended up welcoming 110 people into my high-ticket program!”

And with Nat’s help, the FB and IG ads created 1742 new subscribers in my community, 62 sales and $93k revenue.

 

Tracey Spencer

Lightworkers Academy

The Just Ad Magic process uncovers your one-of-a-kind ad campaigns + ad strategy so you can take someone who’s totally new to your world, and convert them into your next raving customer

Here are the 5 simple steps you’ll follow during our 12 weeks together and how much time you or your team will need to set aside throughout the intensive.

one 01

STEP #1

Discovery and research (July)
Valued at $1997

The whole process starts with a 360-degree bespoke funnel and Ad account audit. You’ll start by completing a super-comprehensive intake form so I have all the background information I need, and I’ll go through every part of your funnel (whether you’re using ads already, or only selling through organic marketing).

Using the information you provide, my team and I will conduct extensive audience research and pinpoint the right campaign types for your goals (and find any areas where your current setup *isn’t* working) so we can hit the ground running on our 1:1 call.

I’ll identify the elements of your funnel we can tweak which will have the biggest impact on your conversions. 

Set aside: 30-60 minutes to complete your onboarding questionnaire

two 01

Step #2

Private Ad + Launch Strategy Session (July/August)
Valued at $1497

You and I will then jump on a 90-minute call together to map out your new ad strategy and funnel tweaks.

Together we’ll confirm all the details including your goals, your budget, the best custom audiences for your offer, and up to 4 campaign types that will have the biggest impact on your business today.

By the end of our call, you’ll have a step-by-step plan of what you need to do for your next launch.

Set aside: 90 minutes for our 1:1 call

three 01

Step #3

Pull together your Ad Creative and Funnel Content (August)

You’ll leave our 90-minute call with a clear idea of what custom ad copy and images to use for your new campaigns, and easy-to-use checklists and templates to make it happen.

You’ll also know what other assets (if any) you need to tweak, update or create — things like emails, landing pages, etc.

August will be your most time-intensive month as it’s when you (or your team) will be turning the crystal-clear clarity from our strategy session into the pieces of your ad funnel that will work at converting strangers into customers on repeat. 

If creating ad copy and images doesn’t excite you then make sure you check out the bonuses below.

Set aside: 90 minutes a week

four 01

Step #4

Ad Setup (August)
Valued at $2200

My team and I then jump into your Facebook Ads Manager to create up to four high converting campaigns.

We’ll take care of all the details so everything is ship-shape and ready to go for launch, including creating custom audiences, targeting the right Facebook campaign types, installing tracking pixels, setting budgets and inputting automatic cart open and close dates (if required).

Set aside: No time! We’ll do all the tech set up for you!

five 01

Step #5

Manage your own ads with confidence  (August/September)
Valued at $2400

Once your ads are setup, we’ll meet weekly from August to the mid to late September for 60 minutes of group coaching. This is where you and your team will  learn the skills to manage your own ads with confidence at each stage of your launch or evergreen campaign.

You’ll also have the opportunity for me to review your ads, copy, and FB dashboard metrics. I’ll also show you how to find the data OUTSIDE of facebook (for example: in Google Analytics) so you can make ad management decisions from seeing the whole picture.

Set aside: 60 minutes every week for our calls (for 6 weeks) + 15 minutes a day once your ads are live (yes, only 15 minutes!)

Here’s everything that’s included to have your ad spend maximised and you confidently managing your ads by your next launch

Bespoke Ad Strategy

Our team and I will do a deep dive into your audience, goals, budget and funnel and work with you to create a strategy that will get you the best results for your ad spend.

360-degree funnel audit

Your Ads are just one piece of the puzzle, we’ll check that the sales page and other assets in your funnel take your reader where they’re meant to, are Facebook compliant, mobile optimised and good to go

6 group coaching calls

As well as learning the battle-tested skills and strategies for managing your own ads, you’ll use this time to receive real-time feedback and troubleshooting on the live ads you’re monitoring. 

 This is also the perfect place to receive the mindset support and coaching to tackle the fears that show up when you’re investing hundreds or thousands of dollars in ads each month. (As someone who’s spent over $100k of my own money in ads, I know this feeling well!)

Private Slack Group

Got a question about one of your campaigns, or looking for feedback on your copy/creative between calls? Share it in our private Slack group throughout our 12 week intensive.

Pixel setup/audit

Your Pixel is KEY to accurate tracking and results. So if you already have it setup I’ll conduct an entire funnel pixel audit to make sure it’s collecting meaningful data and make adjustments as required. If this is your first time running ads, I’ll make sure it’s working exactly as it should from the get-go

Audience selection & targeting

After researching your ideal customer, I’ll use Facebook to find the perfect people to reach with your offer— creating custom audiences and laser targeting them in your campaigns. Your audiences will include a mixture of cold, warm, custom and lookalike leads.

Campaign Set Up

Within your Facebook Ads Manager, my team and I will create up to 4 entire high-converting campaigns with multiple ad sets and ads in each. Each campaign type will be carefully chosen to reach your goals. And I’ll set the budgets and schedule cart open and close to switch on and off automatically so you can be as hands-on or hands-off as you like.

Checklists and Templates

Get step-by-step instructions to easily use your existing brand, imagery, voice, and funnel copy to create things like ad copy and images to run across your campaigns.

Bonuses

And because I genuinely want Just Ad Magic to give you everything you need to feel confident maximising your ad spend and managing your ads to actually convert new people into new customers, you also get access to these three bonuses

advisory facebook ads natalie alaimo

12 months access to ADvisory
Valued at $397

ADvisory is your go-to comprehensive, self-paced Facebook ads course.

It’s the in-depth resource that walks you through on the proven, easy-to-follow, repeatable strategies for any budget.

Just Ad Magic is designed so you can simply show up to our bi-weekly calls and get what you need… but if you *want* to go deeper with a particular strategy or skill, I’ll be able to point you to the exact place in ADvisory that will quench your thirst.

Your 12 month access to ADvisory includes workbooks for 6 proven Ad strategies, customisable canva templates and ad copy templates so you can quickly and easily create compelling copy that converts even if you feel writing is your weakest link!

just ad magic l ad l branded (2)

2 x Sets of Ad Creative Done For You
Valued at $497

If creating ad copy and images doesn’t excite then as a bonus my team will create 2 x sets of custom ad copy and images for your campaigns using your existing brand, imagery, voice, and copy to make sure everything is aligned and looking good. Then we’ll send everything to you for final sign off before moving into campaign set-up.

the ads profit planners product mock up

Lifetime access to the Ad Profit Planner
Valued at $47

The Ad Profit Planner is my straightforward, practical and incredibly useful planning tool to help get you sales, revenue and profit from your ads.

As well as providing you with an industry averages + budget guide so you can get a quick snapshot of potential (and realistic!) returns for your budget, the Ad Profit Planner makes it simple to plan your ad spend, and calculate the actual profit from your results.

dcfcc0e3 db01 4733 a753 03bb76bb8bb6 2

Lifetime access to the Client Attraction Code

Valued at $37

The Client Attraction Code is the powerful course that helps you build authority, nurture your audience and attract dream clients for the teeny tiny ad budget of just $10 a day.

Instead of spending hours perfecting a single social media post only to get a couple of likes and comments, you’ll learn how to easily create and publish 60 days of posts that your audience just can’t get enough of while using a small budget to reach the right people and make a genuine connection.

Join Just Ad Magic today!

Maximise your ad spend for your next launch

and run your strategically created ad campaigns with confidence

  • Individual 360 Degree Bespoke Funnel + Ad Account Audit - Valued at $1997
  • Private Ad + Launch Strategy Session (90 Minute 1:1 Call) - Valued at $1497
  • Audience Research Done For You (and I'll teach you how) - Valued at $497
  • Pixel Audit & CAPI Set Up - Valued at $497
  • 4 x Ad Campaign Set Up Done For You - Valued at $1497
  • 6 x Group Coaching Calls where I'll teach you and your team to manage your ads with confidence - Valued at $2400
  • Private Slack Group for ongoing support - Valued at $997
  • Bonus #1 - 12 Month Access to AdVisory - Valued $397
  • Bonus #2 - 2 x Sets of Ad Creative Done For You - Valued at $497
  • Bonus #3 - Lifetime Access to The Ad Profit Planner - Valued at $47
  • Bonus #4 - Lifetime Access to the Client Attraction Code - Valued at $37

Total Value – $9363

ONE-TIME PAYMENT

$4000 USD

SAVE $350

3 MONTHLY PAYMENTS

 

3 x $1450 USD

*GST included for Australian Residents

I know there’s no shortage of options out there when it comes to using ads to get your magical course or group program into the lives of your ideal customers —

So if you’re wondering how Just Ad Magic compares to the other paths you could take, here’s a handy table to help. 

Without
Just Ad Magic

With
Just Ad Magic

Spend ~$3000+ per month to work with an ad manager or agency to test new audiences, tweak your ads and decide how to allocate your ad spend

Teaches you the skills and systems so you can manage your ads at each stage of your launch or evergreen campaign with confidence. Leaves you with thousands more dollars left in your marketing budget for you to invest into ads each month instead of management.

Pay someone $2200+ to just do the tech setup OR pay someone $2497 to just do the ads/funnel strategy

Creates YOUR bespoke ad strategy for your business AND takes care of every piece of the tech setup for you.

Work through static course content (who has hours and hours of time for this?)

Gives you what you need via live support each step of the way, so all you need to do is follow your step-by-step plan from our private strategy call, and show up to group coaching calls every second week.
Plus, Just Ad Magic provides you with a bonus 12 month’s access to my comprehensive fb ads course — perfect if you’d like to dive deeper on anything I teach in our group calls.

 Trial and error your way through with no support until you stumble across a way to convert cold audiences into paying customers (how much ad spend will this cost?

Provides you with real-time feedback as you learn to manage your own ads so you know how to allocate your marketing budget across your different campaigns, and how to tweak your ads for optimum results. You’ll finish our 12-week intensive with a deep understanding of what it takes to convert someone who’s totally new to your world to your newest raving customer.

I know there’s no shortage of options out there when it comes to using ads to get your magical course or group program into the lives of your ideal customers —

So if you’re wondering how Just Ad Magic compares to the other paths you could take, here’s a handy table to help. 

Without Just Ad Magic

Spend ~$3000+ per month to work with an ad manager or agency to test new audiences, tweak your ads and decide how to allocate your ad spend

With Just Ad Magic

Teaches you the skills and systems so you can manage your ads at each stage of your launch or evergreen campaign with confidence. Leaves you with thousands more dollars left in your marketing budget for you to invest into ads each month instead of management.

Without Just Ad Magic

Pay someone $2200+ to just do the tech setup OR pay someone $2497 to just do the ads/funnel strategy

With Just Ad Magic

Creates YOUR bespoke ad strategy for your business AND takes care of every piece of the tech setup for you.

Without Just Ad Magic

Work through static course content (who has hours and hours of time for this?)

With Just Ad Magic

Gives you what you need via live support each step of the way, so all you need to do is follow your step-by-step plan from our private strategy call, and show up to group coaching calls every second week.
Plus, Just Ad Magic provides you with a bonus 12 month’s access to my comprehensive fb ads course — perfect if you’d like to dive deeper on anything I teach in our group calls.

Without Just Ad Magic

Trial and error your way through with no support until you stumble across a way to convert cold audiences into paying customers (how much ad spend will this cost?

With Just Ad Magic

Provides you with real-time feedback as you learn to manage your own ads so you know how to allocate your marketing budget across your different campaigns, and how to tweak your ads for optimum results. You’ll finish our 12-week intensive with a deep understanding of what it takes to convert someone who’s totally new to your world to your newest raving customer.

Still wondering if Just Ad Magic is
the next right move for your business?

Now might *not* be the time to go all in if one of these apply to you

You’re launching your group program/online course/membership for the first time — ads work the most magic when they’re amplifying an offer that already has a track record of selling organically

You want to invest MORE than $10,000/month in ad spend — that’s when you’ll want more complexity than the four campaigns included in Just Ad Magic (get in touch about working 1:1 with me instead)

You’re sort of hoping ads will be the silver bullet that solves all your business problems overnight

You’re not willing to set aside this time for 3 months, then 15 minutes a day running your own ads

On the other hand, Just Ad Magic is

the most powerful next step you can take for your business if:

You *already* have a scalable offer that sells organically i.e you have a group coaching program, an online course or a membership that sells when you promote it to your online community

You’re able to budget at least $500/month in ad spend for list building OR $1000/month as you go into your next launch

You sell your program/course through launches, or evergreen

You don’t want to pay thousands of dollars each month for an ad manager, but you want the confidence to know that the money you DO spend on ads is actually going to pay off

Join Just Ad Magic today!

Maximise your ad spend for your next launch

and run your strategically created ad campaigns with confidence

Secure one of the 10 spots inside

Total Value – $9363

ONE-TIME PAYMENT

$4000 USD

SAVE $350

3 MONTHLY PAYMENTS

 

3 x $1450 USD

Ellie Swift - Facebook Ads Management

The very first list building campaign Natalie ran for me had well over 2,300 new subscribers come through.

On top of that, I generated an additional $7k from funnel sales after the campaign costs— she is simply amazing!”

 

Melanie Miller

The Profit Lovers

Frequently Asked Questions

How much time should I set aside for these 12 weeks?

It will vary through our 12 weeks together.

You or your team should expect to set aside more time in our first month together than in our last two months — this is when you’ll be pulling together your different funnel assets. Things like emails, landing pages, ad copy and creative, etc. You’ll also receive checklists and templates to make this nice and easy to do!

Aside from the time required to get your funnel puzzle pieces in order, expect to set aside 60 minutes every two weeks for our group calls, and 15 minutes a day once your ads are up and running.

When are the group coaching calls?

To help you get the most from our group coaching support calls, I’ve decided to host them from the beginning of August to the mid/late September – one each week.

We’ll kick off with a welcome call and then we’ll get busy with your funnel audits, and ad campaign creations.

With all ad campaigns set up by mid August, this will provide you the most support while your campaigns are running.

Plus you’ll have access to the Slack channel from when we start, so I’ll be there to answer any questions.

I’ll work out the specific times with the group but they’ll most likely be a Tuesday, Wednesday or Friday in the AM Australian time.

How much budget do I need per month once I start running ads?

The honest answer is — it depends. We’ll talk about this more during our 90-minute strategy call, but to give you some ballpark figures: budget about ~$500/month for list building, and ~$1000/month when you’re heading into a launch. Ideally you’ll start around these figures and scale up.

My next launch is happening in _____. Is this for me?

If your launch is happening sometime from September onwards, Just Ad Magic is perfectly timed for you.

You’ll have time to run list building and engagement campaigns before the launch, as well as the ads that direct people to your sales page during enrollment.

What if I’ve never run ads before?

Amazing. You’ll get the expert strategy and tech set up and I’ll teach you and your team how to monitor, manage and tweak long term. As long as your offer is solid, ads can be the next right step for you.

What if I’ve been running ads for a while?

Something tells me if you are reading this and have been running ads for a while, they proabalby aren’t working how you want them to. Either your ad costs are too high, or your funnel could do with some tweaking – either way Just Ad Magic will uncover the gaps and help you convert more clients faster.

Can I hire you to take care of the management for me?

It’s certainly possible. My availability changes regularly, however complete the application form and we can chat. Just Ad Magic is the most cost effective way to work with me at the moment.

I’ve been thinking about setting up ads for a while. How do I know if now’s the right time?

If you have an organically successful offer and budget available to invest in ads, then to amplify your reach and impact, ads are the next best steps. 

I’ve got another questions not listed here.

Amazing, I’d love to answer it. Either email support@natliealaimo.com or DM on Instagram

Questions answered and ready to just ad magic?

Join Just Ad Magic today!

Maximise your ad spend for your next launch

and run your strategically created ad campaigns with confidence

  • Individual 360 Degree Bespoke Funnel + Ad Account Audit - Valued at $1997
  • Private Ad + Launch Strategy Session (90 Minute 1:1 Call) - Valued at $1497
  • Audience Research Done For You (and I'll teach you how) - Valued at $497
  • Pixel Audit & CAPI Set Up - Valued at $497
  • 4 x Ad Campaign Set Up Done For You - Valued at $1497
  • 6 x Group Coaching Calls where I'll teach you and your team to manage your ads with confidence - Valued at $2400
  • Private Slack Group for ongoing support - Valued at $997
  • Bonus #1 - 12 Month Access to AdVisory - Valued $397
  • Bonus #2 - 2 x Sets of Ad Creative Done For You - Valued at $497
  • Bonus #3 - Lifetime Access to The Ad Profit Planner - Valued at $47
  • Bonus #4 - Lifetime Access to the Client Attraction Code - Valued at $37

Total Value – $9363

ONE-TIME PAYMENT

$4000 USD

SAVE $350

3 MONTHLY PAYMENTS

 

3 x $1450 USD